Timbuka Information

Timbuka is a sports-media ecosystem built to unlock the value of African sport. Through five integrated companies — RightsCo, AdCo, ProdCo, MediaCo, and StatsCo — we manage rights, production, media, advertising, and analytics. We partner with federations, clubs, schools, and brands to deliver end-to-end solutions: live production, content distribution, sponsorship sales, performance insights, and media platforms. Our model ensures rights holders gain new revenue streams, sponsors achieve measurable ROI, and fans experience sport in more engaging and accessible ways. With decades of combined experience in sport, broadcasting, and business strategy, we’ve structured partnerships that deliver tens of thousands of live production hours, millions of viewer minutes, and commercial value in the multi-million rand range. Timbuka’s integrated approach is designed to scale across Africa, positioning African sport on the global stage. Our mission is simple: to transform how African sport is produced, commercialised, and experienced — building long-term value for rights holders, sponsors, and fans alike.