Through This Lenz Information

Through This Lenz is the consulting practice of Peter Lenz, a creative production and operations leader with 15+ years at Yahoo, AOL, Verizon Media, and IMG. The work: building the systems creative teams run on, and producing the campaigns, events, and activations those systems support. Intake and workflow design, resource planning, studio operations, vendor and agency management, integrated campaign production, live events and brand activations. Typical engagements are the messy, high-stakes ones nobody owns yet: a studio that can't scale, a launch with no plan behind it, a brand that looks different everywhere it shows up.