At Stitch & Story we are passionate about revamping knitting and crochet as simple, modern and aspirational skills. We are an online premium knitting and crochet kits company based in North Greenwich, London. We work across multiple platforms including our online store, social media and pop-up events. Our celebrated beginner craft kits can be found in Liberty and Fenwicks, while we’ve collaborated with top brands including Airbnb, Soda Pictures, My Little Box, Sophie la girafe and Miffy. To read more about our brand visit www.stitchandstory.com/pages/our-story.
In its very name Warp & Weft expresses a commitment to what is fundamental and essential in design. Like any art, décor is first of all conceptual, and concepts, like rugs, begin with the foundations that bind and structure the details into a unified whole.
As warps and wefts are interwoven, we are committed to achieve that perfect intersection of form, color, and texture essential to all great rugs and carpets. In a sense the rug is itself the foundation of the larger space that it inhabits. The overall design of a space is spun out from the core or matrix that the rug provides.
Warp & Weft's approach to design was born from the recognition of this unity. With this in mind we are committed to realize the true potential of every space, however simple or complex, to find the most beautiful and ideal rug for every project.