Theme Development Information

Gusto Design Ltd is involved with the design and development of award winning products for international markets. Our extensive experience across a number of sectors means that we can take a project from initial design brief right the way through to final production and beyond. Our core skills are a blend of art, science, engineering and innovation and we work closely with clients to deliver an aspirational vision. We are equally comfortable developing small batches of technology demonstrators for blue chip companies (eg Intel) as producing mainstream commercial products produced in annual quantities of many millions (eg Boots). Clients include Intel, Boots, Thulé, Body Shop, Lego, Escada, Unilever, E.ON, Cyden. We work with most companies at board or senior management level on strategic innovation projects. Every project is different and we thrive on the challenge to create the new, but think and act responsibly regarding sustainability, cultural and social issues. Above is a selection of our work - please have a browse and feel free to contact us if you have a project to discuss or if you just want more information. We are proud to be part of the Designers Accord: 'a coalition of designers, educators, researchers, engineers, business consultants, and corporations, who are working together to create positive environmental and social impact.' Click logo to find out more. Ethnography Studies - We employ ethnographers as part of the team and will make observations which will often help to identify unexpected user, cultural and societal opportunities. We strive for inclusive user centred solutions to design problems throughout the design process. Theme Development - expressive objects or images which define a project before a brief is available. Carbon Footprinting/Sustainability Evaluation - of existing products, competitor products and prototypes - we use theoretical models and laboratory measurement equipment to evaluate the appropriate elements of performance. Such quantitative measures then complement the ...