The Variable is an independent, integrated agency built to help underdog brands unlock the variables that fuel growth. Headquartered in Winston-Salem, North Carolina, we have proven that creativity and independent-minded thinking outside of the expected advertising hubs can compete at the highest level -- having been recognized by Ad Age Small Agency (5x) and Fast Company (3x). For more information, visit thevariable.com and on Instagram:@wearethevariable.
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The Variable Questions
The The Variable annual revenue was $24.1 million in 2026.
Courtney Lewis is the Chief Executive Officer and Partner of The Variable.
53 people are employed at The Variable.
The Variable is based in Winston-Salem, North Carolina.
The NAICS codes for The Variable are [54, 541, 541810, 5418, 54181].
The SIC codes for The Variable are [731, 73].
Top The Variable Employees
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Courtney Lewis
Chief Executive Officer and Partner at The Variable
North Carolina, United States25 -
Matt Cook
Chief Creative Officer and Partner at The Variable
Winston-Salem, NC, US12 -
Jennifer Ganshirt
VP, Brand Strategy at The Variable
Winston-Salem, NC, US14 -
Mudi Diejomaoh
VP, Brand Strategy at The Variable
Winston-Salem, NC, US25+ -
Brooke Smith
Senior Vice President, Strategy and Growth at The Variable
Winston-Salem, NC, US15+ -
Michael Neve
VP of Finance at The Variable
Winston-Salem, NC, US33 -
Megan Streba
VP, People Experience at The Variable
North Carolina, United States24 -
Jessy Magor
Senior Director of Marketing and Growth at The Variable
Winston-Salem, NC, US21 -
N. Wilson
Group Media Director at The Variable
Winston-Salem, NC, US21 -
25
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