The Sugar Cube Competitors

Sugar Factory has made confections part of popular culture and has turned sweets into the latest designer accessory. Best known for its signature Couture Pops, iconic superstars including Britney Spears, Drake, Nicole Scherzinger, Kim Kardashian, Eva Longoria, Carmen Electra and Rupert Grint are just a few of the celebrities who have either endorsed or have been spotted with the sparkly lollipops. The celebrity affiliations have made Couture Pops an international phenomenon with widespread media attention from The Today Show, Daily Mail, AOL, Good Morning America, People, Extra and more. Colorful candy bins line the walls and walkways of the retail stores, where stylish retail for all ages hang from walls and racks. Signature candies such as fudge-covered pretzel sticks, milk chocolate-covered Oreos and Rice Krispies Treats® coated with frosting appeal to the most discerning sweet tooth. Freshly made gelato available in an array of flavors cool off and delight guests. Framed photographs of celebrities holding various Couture Pops hang high from the walls, making Sugar Factory more than just a retail store; it’s also a popular spot for sightseeing.

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We at Chocolates El Rey take personal pride in this assertion because since our founding in 1929 we have utilized only this premium grade, locally grown raw material in the formulation of all our products. And we make, quite simply, the best chocolate in Venezuela. Today , as our products cross new borders and serve new consumers, we are confident that these will indeed establish a new and exciting dimension of excellence in a market with well-defined standards in which novelties are few and far between. We're a family business, one of the oldest chocolate manufacturers in Venezuela , in fact, one of the oldest industrial concerns in the country and we have built our reputation on basic principles of uncompromising quality, team effort, constant technological innovation and by earning the satisfaction of our customers. All of us at Chocolates El Rey family take great pleasure in introducing you to the very delicate but intrinsic balance of flavor and aroma, as well as the subtle, lingering delight of El Rey chocolate , The King of chocolate made with the King of cacao.