The Sound is a Global Consumer Exploration, Brand Strategy and Product Innovation agency, applying leading edge market research techniques, technologies and marketing models to solve client brand, marketing, communications and product innovation challenges. We are a team of brand experts, strategic researchers, idea generators and cultural anthropologists. We provide clients with the insight, inspiration and strategy needed to answer the brand challenges most important to their business all over the world. Brand Strategy We believe in deeply understanding nuances to help brands sharpen their reason for being. We guide brands towards the truth of what they genuinely stand for… and how it can be reflected in everything they do. Consumer Exploration / Market Research & Consumer Insight We believe in breaking down barriers between brands and the people who matter most to them. We tirelessly dig deep to uncover what people really do and why they do it. And we deploy innovative market and consumer research methods to get as close as possible to people and their lives. Product Innovation We believe that innovation emerges at the nexus of market and cultural opportunity and the problems people need solving. We imagine and design strategic ideas that inspire brands to find new possibilities with positive commercial impact. We work for brands, brand owners and advertising agencies. Driving growth through human intelligence.
View Top Employees from The SoundWebsite | https://thesoundhq.com |
Revenue | $9 million |
Employees | 102 (56 on RocketReach) |
Founded | 2006 |
Address | 223 West Erie Suite 5NW, Chicago, Illinois 60654, US |
Phone | (604) 732-1090 |
Industry | Market Research, Business Services General, Consumer & Category Exploration, Business Services, Insight, Ideas And Innovation, Brand Strategy & Positioning, New Product Development, Qualitative Research, Communications & Creative Strategy, Film & Visual Storytelling, Brand Architecture & Brand Development |
Web Rank | 4 Million |
Keywords | Brand Strategy, Brand Consulting, Marketing Communications |
SIC | SIC Code 87 Companies, SIC Code 873 Companies |
NAICS | NAICS Code 5419 Companies, NAICS Code 54191 Companies, NAICS Code 54 Companies, NAICS Code 541 Companies, NAICS Code 541910 Companies |
Looking for a particular The Sound employee's phone or email?
The The Sound annual revenue was $9 million in 2024.
Mindy Cultra is the Vice President, Head of Creative Analytics of The Sound.
56 people are employed at The Sound.
The Sound is based in Chicago, Illinois.
The NAICS codes for The Sound are [5419, 54191, 54, 541, 541910].
The SIC codes for The Sound are [87, 873].