THE OFFENSE Information

Founded by marketing and communications veteran Theresa Tran, THE OFFENSE provides thought leadership, strategic insights, communications solutions, relationship/reputation management and overall brand/image amplification for clients globally. Working at the intersections of sports, entertainment, and culture - THE OFFENSE drives and supports client initiatives to help attract new resources, new media, and new audiences. Consider us your dream team that runs plays all over the world, to deliver the best possible work and bring home WIN-WIN results for all. WHAT WE DO Marketing & Communications We define a fan-centric action plan for each client by combining proven experiences with future trend awareness. We then execute and cut through media and marketplace clutter to reach generations of users and consumers. Representation & Management We work with individuals and organizations to determine their most powerful attributes. We then create a game plan to maximize their cultural impact, market reach, commercial demand, and brand longevity. Media, Content & Experiences We curate, develop and promote events, experiences, and socially relevant content. We then share its assets and properties across traditional and non-traditional media platforms for audiences around the world.