The Normal Brand Technology Stack

Amazon CloudFront is a content delivery web service.

Bugsnag is command center for software stability - empowering software teams to make data-driven decisions on when to focus on building new features, or when to fix bugs.

Cloudflare Content Delivery Network (CDN) is a geographically distributed group of servers that ensure fast delivery of Internet content, including HTML pages, JavaScript files, stylesheets, and images.

GoDaddy's website builder, formally called Websites+ Marketing, is an online editing and publishing tool that helps users make a responsive website with no technical knowledge required.

Sentry provides open-source error tracking to monitor and respond to bugs and crashes anywhere in users application in real time.

Vimeo PRO is a business video hosting platform.

YouTube is a video sharing service where users can watch, like, share, comment and upload their own videos. The video service can be accessed on PCs, laptops, tablets and via mobile phones.

Amazon Payments is an easy and safe way to accept payments online and on mobile.

NuORDER is a digital B2B eCommerce platform providing brands, merchandisers & retailers with a central hub from which to streamline their eCommerce operations.

GoPayment is a payment management and mobile payment gateway allowing vendors to process credit card transactions via mobile application. The mobile payment platform uses a credit card reader plugin enabling users to processGoPayment amounts and request customer electronic signatures via a touch sensitive screen.

The QuickBooks Online solution puts small businesses in complete control of their accounting and provides free online support, from setup to support. No additional software is required as all accounts are viewed via the online login portal, with custom feeds and charts, custom invoice creation, customer 'Pay Now' button, mobile website allows photographic references and all with auto-synchronization.

Shopify Pay is a frictionless payment method to purchase goods online.

Cloud based storage systems by AWS.

Amazon Web Services (AWS) is a comprehensive, evolving cloud computing platform provided by Amazon that includes a mixture of infrastructure as a service (IaaS), platform as a service (PaaS) and packaged software as a service (SaaS) offerings.

OpenResty is a full-fledged web application server by bundling the standard Nginx core

ASP.net is an open source framework for building web applications and services with .NET and C#.

Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.

JavaScript is the programming language of HTML and the Web.

jQuery is a cross-platform JavaScript library designed to simplify the client-side scripting of HTML. It is free, open-source software using the permissive MIT License. Web analysis indicates that it is the most widely deployed JavaScript library by a large margin.

Microsoft Azure is the Windows Azure Platform enables businesses to run critical applications with a higher performance price ratio by running them on the services platforms data centers on a pay as clients go basis.

PHP: Hypertext Preprocessor is a server-side scripting language designed for Web development, but also used as a general-purpose programming language. PHP code may be embedded into HTML code, or it can be used in combination with various web template systems, web content management systems, and web frameworks.

Polyfill as-a-service detects and returns a JavaScript bundle of polyfills based on the current browser using the User-Agent.

POWr is a library of free and customizable forms, galleries, social streams, e-commerce, countdowns, and more.

Attentive is a personalized text messaging platform for innovative brands & organizations.

Gmail is a free, advertising-supported email service offered as part of Google's G Suite, with 15GB of storage, color-coded inbox filters and unsend button.

Bold is an internal blog for the team's knowledge and ideas.

LinkedIn Jobs is an enterprise employer job posting solution.

Cloudflare mitigates threats from website scraping to application level attacks e.g. SQL Injection and DDOS Protection without any additional hardware.

reCAPTCHA is a CAPTCHA-like system designed by Google to establish that a computer user is human.

Criteo is a behavioural merchandising, advertising and retargeting tool for retail E-commerce sites. Criteo operate on a global scale, delivering personalized performance marketing.

Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

GoDaddy Inc. designs and develops cloud-based technology products for small businesses, Web design professionals, and individuals in the United States and internationally. It provides domain name registration product that enables to engage customers at the initial stage of establishing a digital identity; hosting products, such as shared Website hosting, Website hosting on virtual private servers and virtual dedicated servers, managed hosting, and security.

G Suite is a suite of apps from Google which offers a number of tools to communicate and collaborate with colleagues, store files, and manage data.

Explore Excel. New data analysis tools help to track and visualize any data for greater insight, plus more ways to share company data.

Snapchat is a messaging & multimedia mobile platform that allows users to communicate with customers, create vertical video ads, and manage campaigns.

Shopify is a commerce platform that allows anyone to easily sell online, at a retail location, and everywhere.

Squarespace is a SaaS-based Content Management System (CMS) offering a website builder, blogging platform and hosting service.

Webs is a website creation service enabling users to create sites with blogs, photo albums, video galleries and discussion forums.