The Marketing Technology Association Information

Do you work in marketing? Do you work in technology? Not any more. The future belongs to the marketing technologists. The customer buys based on their experience, and it is a mixture of marketing and technology that today underpins this experience. The marketing technologists own the future. Our mission is to help people understand how the convergence of marketing and technology can better build their brands. We aim to attract the most interesting people and organisations that can contribute meaningfully to our mission. We’re a not for profit organisation. Together we will collaboratively identify, discuss and debate the key issues of the brave new digital world. The results will be that we can truly understand the challenges, combined with the required approaches and skills. We will share our findings. The Marketing Technology Association was established by a group of creatives, technologists, communicators, and designers.