The Lustigman Firm Information

The Lustigman Firm is a boutique law firm celebrating its 20th year. The Firm’s practice is focused on advertising, Internet, and promotional marketing law. Clients include many of the country's most creative niche advertising and promotion agencies, direct marketers, Internet and interactive marketing agencies, as well as suppliers that support the advertising and marketing industry. The Firm provides clients with legal guidance to help ensure that an advertising campaign complies with federal and state laws and regulations, with a particular focus on Internet and other direct marketing campaigns. In addition, the Firm provides substantial advice and assistance in the development of promotional marketing campaigns, such as sweepstakes and games of skill. A significant portion of the practice also involves defending investigations and challenges brought by federal and state regulatory agencies regarding national advertising campaigns. The Firm also defends and prosecutes private false advertising challenges in federal court and before the National Advertising Division of the Better Business Bureau. Given this dual practice emphasis, The Lustigman Firm is able to provide its clients with keen insight regarding the latest developments in both the marketplace and the regulatory environment. Primary practice areas include advertising clearance, advertising law, regulatory investigations and litigation, advertising and business litigation, competitor challenges, direct marketing, health products and dietary supplements law, interactive marketing, Internet law, marketing contracts, privacy issues, promotions/sweepstakes marketing, telecommunications marketing, telemarketing, and sports law.