The Lean Marketer Technology Stack

Cloud based storage systems by AWS.

Amazon Web Services (AWS) is a comprehensive, evolving cloud computing platform provided by Amazon that includes a mixture of infrastructure as a service (IaaS), platform as a service (PaaS) and packaged software as a service (SaaS) offerings.

Cloudify enables developers to automate entire application lifecycle from deployment to scaling.

SiteGround Email Hosting is a solution that lets you create and manage unlimited number of personalized email accounts based on your domain.

AMP is a way to build web pages for static content that render fast.

ASP.net is an open source framework for building web applications and services with .NET and C#.

FlexSlider is a free responsive jQuery slider toolkit that supported in all major browsers with navigation options & touch swipe support.

Gravatar is a service for providing globally unique avatars and was created by Tom Preston-Werner. It is owned by Automattic, having integrated it into their WordPress.com blogging platform.

Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.

JavaScript is the programming language of HTML and the Web.

jQuery is a cross-platform JavaScript library designed to simplify the client-side scripting of HTML. It is free, open-source software using the permissive MIT License. Web analysis indicates that it is the most widely deployed JavaScript library by a large margin.

Nginx is a web server which can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.

Anodot is an automated anomaly detection & real-time analytics solution that generates insights from time series data outliers using machine learning algorithms.

Chartbeat measures realtime site activity and audience engagement of content with an easy to use dashboard, in-page analytics, historical reporting & more.

Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

Hotjar is a complete website and mobile analytics tool enabling web developers, UI designers, analysts, digital marketers & more, to optimize the usability and conversion rate of their websites.

Campaign Monitor is the leading provider of professional grade email marketing and automation software for growing businesses.

Cloudflare mitigates threats from website scraping to application level attacks e.g. SQL Injection and DDOS Protection without any additional hardware.

reCAPTCHA is a CAPTCHA-like system designed by Google to establish that a computer user is human.

Digital Marketer is a comprehensive training and certification library to streamline the onboarding and training process for teams.

Gmail is a free, advertising-supported email service offered as part of Google's G Suite, with 15GB of storage, color-coded inbox filters and unsend button.

MailChimp list management features help users organize and target their list for sending. They automatically remove bounce backs and unsubscribes from their list.

Silverpop Engage Survey is a full-featured, easy-to-use survey creation tool that allows client to create and send surveys and track responses in real time. And because it's fully integrated into the Silverpop Engage platform, it gives client the power to gather actionable information that can be immediately leveraged to enhance and increase the relevance.

Slack is a single workspace that connects users with the people and tools they work with everyday, no matter where they are or what they do.

Whatsapp Business powers businesses communication with customers all over the world, so they can connect with them on WhatsApp in a simple, secure, and reliable way.

GoDaddy Inc. designs and develops cloud-based technology products for small businesses, Web design professionals, and individuals in the United States and internationally. It provides domain name registration product that enables to engage customers at the initial stage of establishing a digital identity; hosting products, such as shared Website hosting, Website hosting on virtual private servers and virtual dedicated servers, managed hosting, and security.

GoDaddy's website builder, formally called Websites+ Marketing, is an online editing and publishing tool that helps users make a responsive website with no technical knowledge required.

Gravity Forms for WordPress is a full featured contact form plugin that features a drag and drop interface, advanced notification routing.

Shoppimon is an Magento monitoring for ecommerce websites.

Yoast offers plugins to improve SEO and optimize web sites and blogs.

YouTube is a video sharing service where users can watch, like, share, comment and upload their own videos. The video service can be accessed on PCs, laptops, tablets and via mobile phones.

Google Forms is a free form builder tool that enables users to create surveys and questionnaires online in order to collect and organize information.

HubSpot Forms are easy to build with drag & drop interface, users can add forms to HubSpot landing pages, or embed them on any website page.

PHP Live Chat is a Premium live chat software with help desk feature. Used for ecommerce and providing amazing customer service.

G Suite is a suite of apps from Google which offers a number of tools to communicate and collaborate with colleagues, store files, and manage data.

HubSpot is a cloud-based inbound marketing software that allows businesses to transform the way that they market online.

Platform to create landing pages combined with smart email marketing and social referrals to build an audience.

Indiegogo is a crowdfunding engine that helps individuals, groups and non-profits raise money online to make their ideas a reality.

Simple is an online banking tool with built-in budgeting and saving modules.

Sentry provides open-source error tracking to monitor and respond to bugs and crashes anywhere in your application in real time.