the IdeaMine Information

A qualitative research boutique that mines consumers for knowledge, insights, and ideas. We use a customized toolbox to help companies achieve competitive advantage. We offer three primary services: 1) HeadsRead Qualitative Research, an innovative toolbox used to decode the consumer (we don't stop until we have fully opened their heads, hearts, and voices); 2) BreakOUT Brainstorming, a highly effective, facilitated brainstorming process that unleashes the creative thinking of a group and taps into the power of working collectively as a team; and 3) CampCreativity, an experiential, hands-on mini camp that teaches corporate "campers" to work and think together as a highly effective TEAM of innovators. We'd love to go mining with you!