The Cross Trainer is a leading, proudly South African owned and operated sports lifestyle retail brand, and the pre-eminent destination for all sports and athleisure apparel, footwear, and accessories. As leaders in sports fashion, The Cross Trainer is home to the best in local and international brands. We are also the only retailer in the country to offer a fully-fledged, high-end basketball fashion shopping experience. XT is our newly launched, locally-produced private label and athleisure range with roots in street culture, basketball, and music. Local, fresh, and on fleek, XT aims to empower up-and-coming designers and artists and is sold exclusively at The Cross Trainer. The Cross Trainer has a brand footprint in all provinces throughout South Africa, as well as stores in Botswana and Namibia. You can also shop the latest in sports fashion lifestyle in-store and online at www.thecrosstrainer.co.za The Cross Trainer is a division of Frame Leisure Trading PTY Ltd
| Website | https://thecrosstrainer.co.za/ |
| Revenue | $58.3 million |
| Employees | 258 (70 on RocketReach) |
| Founded | 1990 |
| Address | Sandton City Office Tower, 6th Floor, Johannesburg, Gauteng 2196, ZA |
| Phone | +27 11 784 7324 |
| Fax | +27 11 784 5714 |
| Industry | Retail, Fitness & Dance Facilities, Recreation, Hospitality |
| Keywords | Sports Apparel, Sports Footwear, Sports Fashion, Activewear, Sports Lifestyle, Athleisure Wear, Fitness Apparel, Athletic Wear, Sports Brand, Sports Accessories, Athletic Shoes, Workout Clothes, Training Gear, Sports Retail, Workout Apparel, Sports Equipment, Gym Clothing, Fitness Gear, Running Shoes |
| Competitors | Virgin Active South Africa, Anytime Fitness South Africa, Planet Fitness, Soulstice Consulting, myGym, Evolve Fitness, Urban Fitness Online & Outdoor SA (view competitors) |
| SIC | SIC Code 566 Companies, SIC Code 56 Companies |
| NAICS | NAICS Code 448 Companies, NAICS Code 45 Companies, NAICS Code 458 Companies, NAICS Code 4482 Companies, NAICS Code 44 Companies |
Looking for a particular THE CROSS TRAINER employee's phone or email?
The THE CROSS TRAINER annual revenue was $58.3 million in 2026.
70 people are employed at THE CROSS TRAINER.
THE CROSS TRAINER is based in Johannesburg, Gauteng.
The NAICS codes for THE CROSS TRAINER are [448, 45, 458, 4482, 44].
The SIC codes for THE CROSS TRAINER are [566, 56].