The Advertiser Technology Stack

AddThis provides social engagement tools, APIs and services personalizing websites for engagement, monetization and traffic boosting

Flashtalking is an ad serving, tracking and technology company that provides digital advertising services.

DoubleClick is a digital advertising solution from Google.

Google Maps is a web-based service that enables users to find local businesses, view maps, get driving directions, and more.

Google Tag Manager helps marketers control the end-to-end process of adding website tags.

Marketo provides a complete marketing software platform to businesses of all sizes with tools for marketing automation, campaign management, and lead nurturing 

Akamai Technologies, Inc. is an American content delivery network and cloud service provider. Akamai's content delivery network is one of the world largest distributed computing platforms, responsible for serving between 15% and 30% of all web traffic.

GitHub is a place to share code with friends, co-workers, classmates, and complete strangers, helping individuals and teams to write faster, better code.

New Relic provides real-time performance insights into software, infrastructure and customer experience so software-driven businesses can innovate faster. New Relic cuts through the complexity and risk associated with digital transformation.

Monitor the front-end performance and build of your website. Get continuous feedback on how your code affects a user’s web experience.

Vimeo PRO is a business video hosting platform.

Wistia is an online video hosting platform built specifically for businesses. This professional video hosting service is easy to use and facilitates successful video marketing through a host of great tools and features. Covert viewers to leads with features such as the Turnstile email collector and clickable calls-to-action.

WordPress is a website and blog creation and publishing platform with tools for aesthetic designing, visitor tracking, content storage and upload.

YouTube is a video sharing service where users can watch, like, share, comment and upload their own videos. The video service can be accessed on PCs, laptops, tablets and via mobile phones.

Cloud based storage systems by AWS.

Google Cloud Platform is a suite of cloud computing services that enables developers to build, deploy, and scale applications, websites, and services on the same infrastructure as Google.

Google Cloud Storage is a RESTful online file storage web service for storing and accessing data on Google Cloud Platform infrastructure. The service combines the performance and scalability of Google's cloud with advanced security and sharing capabilities.

IIS (Internet Information Services) is an extensible web server created by Microsoft for use with Windows NT family

Mimecast Email Continuity ensures continuity when primary email systems are offline, and customizable thresholds let administrators monitor inbound and outbound email.

RMail can be integrated with existing email to add email open tracking, certified e-delivery proof, email encryption, e-signatures, and more.

AMP is a way to build web pages for static content that render fast.

ASP.net is an open source framework for building web applications and services with .NET and C#.

Bootstrap is a free and open-source front-end framework for designing websites and web applications. It contains HTML and CSS-based design templates for typography, forms, buttons, navigation and other interface components, as well as optional JavaScript extensions.

DataTables is a table enhancing plug-in for the jQuery Javascript library, adding sorting, paging and filtering abilities to plain HTML tables with minimal effort. If client prefer to use a package manager such as NPM or Bower, distribution repositories are available with software.

Font Awesome makes it easy to add vector icons and social logos to their website.

Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.

JavaScript is the programming language of HTML and the Web.

jQuery is a cross-platform JavaScript library designed to simplify the client-side scripting of HTML. It is free, open-source software using the permissive MIT License. Web analysis indicates that it is the most widely deployed JavaScript library by a large margin.

AWS Route53 is a Cloud DNS service helps in customers to route end user requests to internet applications.

Chartbeat measures realtime site activity and audience engagement of content with an easy to use dashboard, in-page analytics, historical reporting & more.

ComScore is a web analytics and digital marketing software that assesses users website and online platforms performances based on visitor trends and search engine results. ComScore lets users identify digital audiences in depth and enables user to drill down on vital traffic data and in turn segment your audiences for retargetting content campaigns.

FullStory helps product and support teams easily understand the customer experience by capturing every user event with a simple script.

Gauges is an analytics tool for the basic tracking needs of small projects or personal blogs.

Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

Fast, scalable Machine Learning API.

New Relic One is an entity-centric observability platform that collects and contextualizes all operational data—from any source—and simplifies instrumentation, data ingestion, exploration, correlation, and machine learning-powered analysis to support observability for every organization.

Vidyard is The Video Platform for Marketing and Sales. It provides video hosting, enablement and analytics that help to connect with more buyers, close more deals, and optimize them to content for real results.

Genesys Cloud platform maintains strong encryption, logical isolation, stringent multi-tenant security standards and key industry certifications.

Mimecast Gateway is a SaaS-based email security solution that uses sophisticated, multi-layered detection engines and intelligence to protect email data and employees from malware, spam, advanced threats and zero-day attacks.

reCAPTCHA is a CAPTCHA-like system designed by Google to establish that a computer user is human.

Zscalar is a cloud security platform that provides protection against cyber attacks, data breaches and data losses.

Genesys PureCoud is a cloud contact centre and employee collaboration solution that's easy to use, quick to deploy, and built for rapid innovation.

Help Scout is the company team with a scalable help desk, while keeping the customer experience simple and personalized. Customers won't have to create an account or keep track of their ticket number because to them it works just like email.

Nebula CX is a customer feedback platform that helps digital enterprises listen, understand, and act across all digital touchpoints.

Qualtrics makes sophisticated research simple and empowers users to capture customer, product, brand & employee experience insight. Measure customer experience, track employee engagement, improve brand awareness and gather product feedback in a one powerful platform.

Qualtrics Experience Management (XM) is the only software platform that helps brands continually assess the quality of their four core experiences customers, employees, products, and brands. With Qualtrics XM, organizations can be at every meaningful touchpoint, for every experience, and predict which changes will resonate most with stakeholders.

Reviews is an online review platform.

GoFundMe is a crowdfunding and social fundraising platform.

Stripe is an online payment processing tool for internet businesses. Stripe handles everything, including storing cards, subscriptions, and direct payouts to their bank account. Meticulously designed APIs and functionality help users create the best possible product for their users.

Stripe Connect provides a powerful API and other tools needed to accept payments, as well as onboard, verify, and pay sellers and service providers. Users can tailor integration in various ways.

G Suite is a suite of apps from Google which offers a number of tools to communicate and collaborate with colleagues, store files, and manage data.

Optimizely is the world's leading experimentation platform, enabling businesses to deliver continuous experimentation and personalization.

Teamwork is a cloud-based project management solution that provides businesses functionalities to manage different operations of a project.