That Lot Competitors

Influential is the global leader in influencer marketing, founded in 2013, and is the only influencer company that is a preferred partner of all major social media platforms. Influential uses the industry’s richest data, powered by the smartest AI and human intelligence, to precisely match audiences with creators delivering ROI and measurable business outcomes for brands. Our obsession with brand safety and commitment to inclusion underpins everything we do, and we are trusted by over 60% of Fortune 500 brands.

Goat is an award-winning global influencer marketing agency. In an era where human and creator-first content reigns supreme, we help brands to harness its power in combination with connected media to build Influence Everywhere. In 2025, The Goat Agency represents over 650 social and influencer experts in 37 markets worldwide. We are globally recognized for our award-winning campaigns and content, and credited for helping to shape the influencer industry into what it is today. Our capabilities have expanded to keep our clients at the forefront of what’s possible within influencer. As a full-service agency, we deliver influencer-first strategy, discovery, campaigns, content, media and commerce for the likes of Mars, Ford, Dell, NIVEA, Natwest, Tesco, Jose Cuervo, IBM and Unilever.

Viral Nation is a global leader in social media innovation, uniting powerful marketing services, proprietary technology, and creator representation. Founded in 2014, we’ve evolved to fuel cultural resonance and predictable growth for brands through a social-first approach. Our belief that creators and social communities are the new media of today and tomorrow steers our world-class services, which include influencer marketing, community management, social content production, social strategy, and our talent representation agency. Our creator intelligence technology, CreatorOS, and AI-powered brand safety solution, Secure, allow us to maximize creator partnerships while safeguarding brand reputation. To learn how we’re redefining the ways brands engage and thrive in an ever-evolving digital world, please visit www.viralnation.com