Strategy (Nasdaq: MSTR) is the first and largest Bitcoin treasury company, and the leading provider of universal semantic layer and AI+BI software for enterprises.
Formerly known as MicroStrategy, we rebranded to Strategy in 2025 to reflect our bold vision: empowering the world’s most data-driven organizations to lead with intelligence.
Today, Strategy operates at the intersection of analytics, AI, semantic layer, and Bitcoin. Our software business is anchored by two flagship products:
• Strategy Mosaic – the industry’s most mature universal semantic layer, enabling enterprises to unify data across silos, define business logic once, and power governed insights in any BI tool, productivity app, or AI agent. Mosaic is semantic-first, open by design, and built to make your data stack interoperable, AI-ready, and cost-efficient.
• Strategy One – our AI-powered analytics platform for decision intelligence, trusted by business teams to create, share, and act on insights at enterprise scale. From dashboards to hypercards to embedded analytics, Strategy One drives real-time visibility and action.
Our 35+ year track record speaks for itself: we’re trusted by thousands of organizations across every industry to deliver scalable analytics with unparalleled governance, security, and performance. And with over $70B in Bitcoin holdings, we continue to explore the future of finance by combining software innovation with a long-term Bitcoin strategy.
We’re not just a software company. We’re a strategy for data, for AI+BI, for the future.
Learn more about our software products at https://www.strategy.com/software.
For investor information, visit strategy.com.
Opus Agency partners with world-shaping brands to catalyze movements through four types of shared experiences—brand, customer, employee, and digital.
With our clients, we form and fuel how people relate, think, work, and live by bringing them together at the intersection of events, content, and community. It is here that brands accelerate momentum, and we all fuel lasting impact.
Built across four decades, our end-to-end capabilities scale excellence at the forefront of focused strategy, fearless creativity, emerging technology, and agile delivery. As the flagship of The Opus Group, our teams are outperforming from hubs throughout the United States, in the heart of London, and around the world.
For category creators and global brands across financial services, healthcare, and technology, including Amazon, Google, Microsoft, Salesforce, and many more, we accelerate the power of shared experiences to shape the world.
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Join in at opusagency.com
We live in a world that’s become increasingly more complex. Where information and technology are advancing at the speed of light. And CMOs are under more pressure than ever before to prove the value of marketing. You don’t just need a creative agency. You need a creative solutions partner. One that believes evolution can be born out of the opportunity new conditions offer. A partner that is adaptable under any conditions. Limit Less™ in its thinking about your business and the category you compete in. And as nimble in its ability to imagine solutions as it is in executing them. At Blue Sky, our job is to bust through the barriers that limit potential. When the barriers to anything are removed, all that’s left is possibility.
Inspiring Possibilities. Empowering Prosperity.