As part of Accenture Song, we transform brands into cultural drivers by unlocking the full power of Creators. Through unmatched trust, understanding, and proximity to Creators, we are perfectly positioned to help them reach their fullest potential while transforming brands into cultural drivers and becoming the secret growth weapon for CMOs. That’s the Whalar Way.
We go beyond conventional influencer strategy. The Whalar Way taps into the beating pulse of communities, listens to the nuances that move culture, and connects your brand in ways that make it unforgettable. Through authentic co-creation with our clients and Creators, we shape conversations people actually care about and craft campaigns that achieve ultimate cultural relevance.
Fast Company Most Innovative Company, Best Workplaces for Innovators
Ad Age Social Media Agency of the Year
Campaign Social Media Agency of the Year
Influencer Marketing Awards Best Large Influencer Marketing Agency
Adweek Creator Agency of the Year
Streamy Awards Agency of the Year
Gold & Silver Cannes Lions
WorkLife 50 Best Workplaces
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CreatorIQ is enterprise infrastructure for creator marketing, trusted by more than 1,300 of the world's leading brands and agencies, including Beiersdorf, Delta Air Lines, Dentsu, Google, Nestlé, and Wella. Powered by the Creator Graph®, CreatorIQ's proprietary AI and intelligence foundation grounded in over 11 years of data, it delivers the governance, measurement, and scale enterprise programs demand. Built for teams, agents, and the entire enterprise tech stack, CreatorIQ's intelligence compounds with every use, giving every organization a data advantage that grows over time.
HypeAuditor is an all-in-one influencer marketing platform that helps brands, agencies, and e-commerce businesses run the entire creator workflow in one place, from finding the right influencers to proving campaign ROI.
We started with AI-powered fraud detection trusted across the industry. Today, HypeAuditor covers every step of influencer marketing on Instagram, TikTok, YouTube, Snapchat, Twitch, and X.
What you can do with HypeAuditor:
Influencer Discovery - Describe the creator you need in plain words and let AI Search find them. Or search by content, categories, and niche topics, and filter by audience demographics, location, interests, engagement, and growth. Find lookalikes in a click.
Vetting - Get an in-depth view of every creator before you sign a deal: performance, engagement, reach, growth dynamics, and detailed audience demographics - age, gender, location, interests, and audience quality.
Outreach & CRM - Contact creators by email, manage negotiations and contracts, and keep your whole influencer network in one CRM.
Competitor Analysis - See which influencers your competitors work with, how much they invest, and which campaigns perform. Turn their strategy into your playbook.
Campaign Management - Plan budgets, track posts and stories automatically, and collect all content in one dashboard.
Analytics & ROI - Measure reach, engagement, EMV, and sales, and share clear reports with your team and clients.
Ambassador & Affiliate Programs - Recruit creators via branded application pages, track promo codes and links, and manage payouts.
Social Listening - Track brand mentions and spot creators who already love your product.
HypeAuditor turns influencer marketing from guesswork into a measurable growth channel.