Adobe Digital Marketing Suite is an integrated all-in-one marketing suite that allows companies of all sizes to personalize, optimize, and measure digital campaigns and customer experiences for optimal performance.
Google AdWords lets create ads that appear in Google search results for certain keywords in certain regions, driving more qualified traffic to their website.
Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.
PHP: Hypertext Preprocessor is a server-side scripting language designed for Web development, but also used as a general-purpose programming language. PHP code may be embedded into HTML code, or it can be used in combination with various web template systems, web content management systems, and web frameworks.
Mandrill is a scalable and affordable email infrastructure service, with all the marketing friendly analytics tools they come to expect from MailChimp.