BCW is the global communications agency built to move people. BCW partners with clients in the B2B, consumer, corporate, crisis management, healthcare, public affairs, purpose and technology sectors to set strategic direction for all communications and create powerful and unexpected ideas that earn attention. Through an “earned-plus” offer – earned media plus paid media, creative technology, data, AI and an expanding suite of innovative capabilities – BCW moves people with power and precision to move its clients forward. BCW is a part of WPP (NYSE: WPP), a creative transformation company.
#1 Global Agency of Decade - Cannes Lions. We are a creativity and business powerhouse in constant self-reinvention. We hold a firm belief creativity plays a pivotal role in the business of our clients. They are the protagonists in the stories we tell. Creativity is central to engaging and attracting not “consumers”, but fans. A hallmark of our culture: believing creativity is key for businesses, society, and people’s lives. This is our ultimate horizon, as seen by every team in our agency. And this is how we build, day after day, a great idea called AlmapBBDO.