SYSTEME U Competitors

The Carrefour Group: one of the world’s leading retailers In 50 years, the Carrefour Group has become a world leader in the retail sector. The second largest retailer in the world and the largest in Europe, the Group now features four major grocery retail formats: hypermarkets, supermarkets, cash & carry and convenience stores. The Carrefour Group currently has over 9 900 company-owned and franchise stores. An international retailer A pioneer in countries such as Brazil in 1975 and China in 1995, the Group now operates on three major markets: Europe, Latin America and Asia. With a presence in more than 30 countries, it generates more than 55% of its sales outside France. A force in local economic development Everywhere it operates, the Carrefour Group demonstrates its commitment to local economic growth. Because retail involves people, it always gives priority to recruiting people who live locally, and to training its managers and staff on site. Very often, the Carrefour Group is the premier private employer in the countries in which it operates. This is obviously the case in France – where the group was founded – but it also holds true in countries such as Brazil, Argentina and Italy. At the same time, the Group gives priority to local supply chains. So 75% of all its food products come from local suppliers in the countries in which it operates.

2020 reminded us that retail plays a crucial role in society. Retailing obviously involves distributing safe, high-quality products, but it also means welcoming, connecting, serving, bringing together and even reassuring people. Since 1898, Casino Group has developed and enhanced its banners in France and Latin America, in an effort to satisfy all consumer expectations. Today, to effectively meet these expectations, we pool the talents of our 205,000 employees to achieve a shared ambition. It’s a question of being fully aware of our purpose and making it a source of pride, this spirit of responsibility is our signature. It also requires us to look further ahead and to build a retail model that combines personalisation with digitalisation, while generating sustainable growth. We are constantly reinventing our retail model to deliver an experience that reflects our customers, their unique aspirations and their rich diversity.

Lidl s’est implanté en France en 1989. Nous avons connu une expansion très rapide qui nous a permis de devenir un acteur incontournable de la grande distribution. Lidl France, c’est aujourd’hui 45 000 collaborateurs, plus de 1 570 magasins, 25 Directions Régionales et un siège social sur 2 sites : à Strasbourg qui regroupe toutes les fonctions supports administratives (Administration RH et Formation, Finances, Informatique) et à Rungis où nous avons regroupé toutes les fonctions supports opérationnelles (Centrale d’Achats, Logistique et Supply Chain, Immobilier, Technique, Développement Commercial, Investissements, RH, Juridique et Frais Généraux). En 2012, Lidl a opéré un tournant de son histoire, avec une nouvelle aventure commerciale : rénovation des magasins, élargissement de l’offre de produit, modernisation des packagings et du merchandising en magasin ; un vrai challenge ! Aujourd’hui, acteur incontournable de la grande distribution française, LIDL s’est imposé en tant que commerce de proximité à assortiment sélectionné : nous avons augmenté nos parts de marché, nous avons su gagner la confiance de nouveaux clients et avons été élu « Meilleure chaîne de magasins » depuis plusieurs années consécutives.