Supernature Competitors

The Honest Company (NASDAQ: HNST) is a personal care company dedicated to creating cleanly-formulated and sustainably-designed products spanning categories across diapers, wipes, baby personal care, beauty, apparel, household care and wellness. Launched in 2012, the Company is on a mission to challenge ingredients, ideal, and industries through the power of the Honest brand, the Honest team, and the Honest Standard. For more information about the Honest Standard and the Company, please visit www.honest.com. Website: www.honest.com Careers: honest.com/careers Facebook: facebook.com/TheHonestCompany Instagram: @honest & @honest_beauty

Garden of Life, LLC is a recognized leader in natural specialty vitamin & supplement industry. Our portfolio includes the following brands: Garden of Life® Founded in 2000, the sole purpose of Garden of Life® is and always will be to empower you, our consumers, with the tools necessary to achieve extraordinary health. And, at the same time, ensure that we are offering clean, traceable, clinically studied ingredients in the most sustainable way possible. Solgar® Solgar® is the result of 75 years of commitment to quality, health, and well-being. Our mission throughout the decades has remained the same: to create the finest nutritional supplements in small batches, made possible through tireless research, using only the finest raw materials. When it comes to quality, Solgar® is The Gold Standard. American Health® At American Health, we make good health simple. With over 60 years of experience bringing you the highest quality nutritional products created to help maintain your optimum health and wellness.

We believe that whole food based nutrition containing collagen is essential for one’s overall health, beauty, fitness and well-being. Our ancestors utilized sustainable whole animal nutrition, which provided an abundant amount of collagen. Over the past century modern food processing has removed this natural and healthy protein from our diets. Collagen is vital for our body and is the basic building block of skin, hair, nails, bones and joints. We promote optimal health, beauty, vibrant youth, and overall wellness with our products. We are dedicated to providing 100% natural, whole food proteins that support animal well-being and sustainable eco-friendly practices. Our happy cows openly graze on lush natural grass pastures providing the highest quality of protein.