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SuperData Research was the world's leading provider of data and insights on the digital games, esports, gaming video content, and XR world. SuperData was acquired by Nielsen in 2018. SuperData's flagship DaaS products—the Arcade and the Arena—defined and transformed the games industry, and were used by every major publisher and developer, hedge funds, IP holders and brands, venues, sports leagues, media platforms, and more. To this day, SuperData's global and comprehensive coverage over market KPIs, competitive intelligence, and consumer insights remains unmatched.

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