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Sue Benson Location
Manchester, GB
Sue Benson Work
Founder and CEO @ (April 2011 - Present)
IPA chair England and Wales @ (February 2026 - Present)
Chairperson @ (April 2026 - Present)
Board Advisor @ (December 2024 - Present)
WACL North Chair @ (April 2024 - Present)
Member Of The Board Of Advisors @ (February 2021 - Present)
Managing Director @ (January 2012 - January 2014)
Parent Governor @ St Lewis RC Primary school (September 2010 - September 2012)
North West Committee member @ (October 2009 - December 2011)
Mentor @ Manchester Masters (July 2009 - September 2011)
Account director @ (April 1995 - July 2005)
New business director @ (January 2000 - January 2000)
new business director @ northstar brand communications (January 2004 - January 2004)
marketing officer @ marks and spencer financial services (January 1993 - January 1993)
Sue Benson Education
The Institute of Direct Marketing
dip dm (Direct Marketing)
1995-1996
The Manchester Metropolitan University
dip m (Marketing)
1992-1993
Liverpool John Moores University
ba hons (Business Studies)
1988-1992
Sue Benson Skills
Strategic Planning
Retail Design
Brand Communication
Integrated Marketing
Advertising
Shopper Marketing
Creative Direction
Marketing
Retail
Management
Creative Strategy
Digital Marketing
Account Management
Social Media
Entrepreneurship
New Business Development
Strategy
Product Development
Brand Architecture
Brand Development
Leadership
Training
Marketing Communications
Direct Marketing
Graphic Design
Marketing Strategy
Online Advertising
Digital Strategy
Email Marketing
Social Media Marketing
Online Marketing
Digital Media
Brand Management
Copywriting
Business Strategy
B2B
Business Development
Research
Public Speaking
Sue Benson Summary
Sue Benson, based in Manchester, GB, is currently a Founder and CEO at The Behaviours Agency. Sue Benson brings experience from previous roles at IPA (Institute of Practitioners in Advertising), Cabal, Sow the City and WACL (Women in Advertising & Communications Leadership ). Sue Benson holds a 1995 - 1996 dip dm in Direct Marketing @ The Institute of Direct Marketing. With a robust skill set that includes Strategic Planning, Retail Design, Brand Communication, Integrated Marketing, Advertising and more. Sue Benson has 2 emails and 1 mobile phone numbers on RocketReach.
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