Stylecraft Competitors

Founded in 1878 in New York City, Lion Brand Yarn Company is a fifth-generation, family-owned and operated business. We are devoted to inspiring and educating knitters and crocheters around the world with quality yarns. Lion Brand offers a wide range of yarns in fibers from 100% cashmere to wool and wool blends to premium acrylics. Our website offers over 7,500 free patterns, how-tos, and ideas that elevate the yarn crafting experience. Lion Brand yarns are sold online, in major brick and mortar retailers, and craft chains worldwide, as well as at lionbrand.com. We have donated millions of dollars to various charities and have partnered with organizations like Warm Up America! and Project Linus, which provide hand knits to those in need. Lion Brand’s spokesperson is Vanna White, America’s favorite crocheter. Through the sales of Vanna’s signature lines of yarn, we have donated over $1.9 million to St. Jude Children’s Research Hospital. Lion Brand has an in-house design studio, video production team, and marketing department producing Lion Media, which reaches more knitters and crocheters every month than all top 10 knit and crochet publications. Our social media presence includes a Facebook page, YouTube channel (featuring 800+ videos), Instagram, and Pinterest, along with nearly 2 million subscribers to our weekly newsletter.

Fil Katia, S.A. is a European company based in Barcelona that has dedicated itself to revitalizing the textile craft sector since its inception. Founded in 1951 with the firm purpose of innovating and providing the highest quality and best service, our brand has become a benchmark in the field of textile creativity. Our commitment to innovation covers the entire process, from product research and development to manufacturing and distribution. We focus on meeting the needs of our clients, mainly craft shops and haberdasheries, by providing personalized attention and high-quality products. Each season, at Fil Katia, S.A., we create an extensive and diverse catalogue of yarns, wools, and fabrics. We are committed to design, offering a wide variety of models published in our sewing, knitting, and crochet pattern magazines. Our goal is to inspire through innovative proposals and facilitate the learning of textile techniques for people of all ages and levels of experience. The story of Katia would not be possible without the support and enthusiasm of handmade lovers around the world. At Katia.com, we invite you to discover all our new products in yarns, fabrics, kits, knitting needles, crochet hooks, pattern magazines, as well as accessories for sewing, knitting, or embroidering. At Katia, you have everything you need to live the experience of creating something with your own hands. Katia 100% You!

The DMC Group is a platform of complementary, market leading, needlecraft brands. The group owns and operates four iconic needlecrafts brands: DMC (global leader in embroidery threads with a 275-year heritage, the undisputed reference brand); Wool And The Gang (digital-first and contemporary knitting kits); Sirdar (over 125 year British heritage in knitting yarns); and Rowan (premium design-led British yarn brand with a longstanding heritage in the UK and US. Products include thread, yarn, kits, patterns, accessories, and publications. The Group owns Tilsatec, a manufacturer of cut resistant technical yarns and PPE. DMC DMC, founded in Mulhouse, France in 1746, is the leading player in embroidery thread and floss with a 275-year history of delivering iconic, high-quality embroidery threads, floss and related products. Sirdar The UK household knitting name and leader in baby yarn Sirdar is a heritage British brand of hand-knitting yarns established in 1880 and well known for its high-quality pattern designs and yarn ranges. The brand holds the market-leading position in the UK and a growing presence in the USA. Wool And The Gang Wool and the Gang (“WATG”) is a digitally native, direct-to-consumer brand of knitting do-it-yourself kits and premium yarns. The brand offers creative clothing, accessories, and homeware designs to be crafted at home and is renowned for its fashion-led approach. Rowan The premium, quintessentially British yarn brand Rowan is a premium design-led British yarn brand with a longstanding heritage in the UK, the US and an increasinginternational presence, with a portfolio of 28 natural fibre yarns and numerous design-led patterns and publications. Tilsatec Tilsatec is a manufacturer of cut-resistant technical yarns for use in protective work gloves and sleeves. Tilsatec is recognised as a premium quality supplier, the brand is synonymous with the the highest level of cut-resistance, high performance and reliability.