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StoryUP creates data-driven VR escapes for areas of acute stress. Using BCI (brain computer interface), we also enable the user to control some experiences with their own brainwaves. We believe immersive media has value not just for entertainment but to help people shift their emotions into quieter states. In one study from Yume, researchers found VR 27% more emotionally engaging than regular flat video. 60 Anxiety is the basic cause of 60% of all human illness and disease according to the APA.

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The StoryUP annual revenue was $7 million in 2024.

1 people are employed at StoryUP.

StoryUP is based in Columbia, Missouri.

The NAICS codes for StoryUP are [5121, 512, 51211, 512110, 51].

The SIC codes for StoryUP are [781, 78].

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