Dashing Diva's mission is to transform the nail experience as a DIY beauty brand. We started out in 2002 in Port Washington, NY, and in 2009, we opened our offices in South Korea. We now have global offices in the US, South Korea, China, and Vietnam. We pride ourselves on collaboration, as we work with our global team members during the product development and creative execution processes.
Over the years, we have topped the DIY beauty market by creating a salon-perfect experience that can be achieved at home. We continue to revolutionize the nail space by leading with trend and innovation, and we are looking for passionate and creative team members to join the journey!
Redefining the Art of Self Care
Created by Shabana Karim in 2002 to elevate every touch — from the precision of a perfect mani to the serenity of a body ritual. At TNS, excellence isn’t the goal — it’s the standard
The TNS Promise
We don’t believe in compromise—only in consistently excellent service. Expect premium products, expert therapists, and signature treatments that deliver visible results and feel-good moments.
With a commitment to thoughtful details (yes, we encourage power naps during facials), we turn your beauty break into something you’ll genuinely look forward to.
Leave it to the Pros
The TNS team is made up of skilled therapists who live and breathe beauty. From nails to skin to brows, every specialist brings expertise, precision, and a genuine care for detail. Our standards are high — in craft, in hygiene, in how we make you feel. Because at TNS, it’s never just a service. It’s the experience of being truly seen, cared for, and finished to perfection.
Clean Beauty, Done Right
We go beyond beautiful. Every tool is single-use or medically sterilised, every formula is clean and conscious — so every moment feels effortless, confident, and completely safe and stunningly stylishly
Style Your Way
Timeless elegance, modern trends, or bold self-expression—whatever your style, we’ve got you covered.
Choose from curated seasonal collections or go bespoke with our skilled nail artists. Whether it’s a quick refresh or an indulgent beauty ritual, you’ll leave feeling confident, polished, and perfectly you.