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They're giant, round, fuzzy, stuffed animals. Hug them.™ Squishable is a technology company with a toy habit. We use our nontraditional backgrounds to make adorable plush – food, animals, mythological creatures, and some that defy classification! Everything we do is centered around audience input - the sites we code, the tools we build, and the stuff we create. More than half of our products are fan-designed. Over the last decade we have released more than three million Squishables to their new homes in the wild. Here at Squishy HQ in Soho in New York City, we’re creating things that help people help us make the world a cuter place.

Squishable Questions

The Squishable annual revenue was $20.6 million in 2026.

Zoe Fraade-Blanar is the Co-Founder and CCO of Squishable.

80 people are employed at Squishable.

Squishable is based in New York City, New York.

The NAICS codes for Squishable are [339, 33993, 33, 3399].

The SIC codes for Squishable are [39, 394].

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