SPECTARGET Information

SpecTarget is a digital marketing firm specializing in helping businesses reach hyper-specific target audiences. We bring over 20 years of marketing and technology experience to serve as a trusted advisor and provide an unfair competetive advantage for our clients. While we are experts in digital marketing. What differentiates SpecTarget from a lot of other agencies is our innovative approach to each client. We like to find specific audiences for unique products and services in highly competitive markets. We will never simply tell a client what they need before we have taken the time to properly “diagnose” their problem. Our approach is to first learn our client’s business and who it is they need to reach. We emerse ourselves into our client’s products, services and culture. We learn all of the “who, what, where, and why’s”, then develop strategies designed to best address each, while accomplishing the marketing goals established. Just as clients are selective about the agencies they hire, SpecTarget is just as selective about the clients we work with. This is not because we have businesses waiting in line to work with us. This is to ensure when we we approach a new engagement, it is a perfect fit for both parties. This approach keeps our agency doing what we do best, while setting our clients up for success because our team is firing on all cylinders.