“Engineered by athletes for athletes" SOXPro sport socks have been designed by Cristian Di Leo, ex professional football player. Passionate about design and technology, he was, first of all, a true athlete who has built his life around sport. In 2007, Cristian was part of Lotto Team, famous Italian sports brand. During this period, his teammates and him had the opportunity to test the first prototypes of the Lotto Twist’Ngo technology. This experience and his carrier helped him reaching a very high level of knowledge in many technical aspects of sports. With SOXPro, he wanted to create something that could improve athlete’s performance by starting from the ground: the foot. “I strongly believe that each athlete and person who devotes his life and time to sport, regardless of their level, should have the opportunity to feel like a pro. Love, tenacity, the desire to improve their performance are goals that go beyond trophies. SOXPro has been created to help players to achieve their dreams and feed their passion. It is a product for everyone.” Characteristics: • The SOXPro socks are characterised by arrow-shaped silicone. This anti-slip technology activates a Grip: IN action that does not allow any slipping inside your shoes. • The arrows are made of high quality silicone that generates total adhesion between the sock and the inner sole of the shoe. • The arrows are not only on the sole of the foot but also in the strategic area of the heel. Benefits: • Greater comfort and balance. The extra cushion protect your foot and its arch from shocks. • Extraordinary sensation of power transfer during the performance. • Increase of speed and explosiveness when changing direction. • Reduction of sprains caused by lateral movement of the foot. • Reduction of micro movements that occur in sports. Ex: soccer, rugby, tennis, volley etc. • The Grip: IN action on the heel prevents from blisters caused by the slipping of the sock on moist skin.
| Website | http://www.sox-pro.com |
| Employees | 12 (12 on RocketReach) |
| Founded | 2018 |
| Industry | Sporting Goods, Retail, Design, Online Media |
| Keywords | Sports Socks, High Performance Socks, Athletic Socks, Performance Socks, Compression Socks, Running Socks, Innovative Socks, Soccer Socks, Moisture Wicking Socks, Breathable Socks, Cushioned Socks, Premium Socks, Sports Apparel, Athletic Apparel, Activewear |
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Andrea di Leo is the Co-Founder of SOXPro.
12 people are employed at SOXPro.