1996 -
1998 Assistant Brand Manager | Fresh Pasta and Sauces @
Sonja Lee Education
Macquarie Graduate School of Management
Postgraduate (Marketing Management)
2003null
Monash University
Bachelor's Degree (Marketing)
Sonja Lee Skills
Marketing Strategy
Brand Development
Brand Architecture
Digital Marketing
Trade Marketing
Customer Insight
Product Launch
Strategic Planning
Cross-functional Team Leadership
FMCG
CPG Industry
Marketing Management
Brand Management
Product Management
People Management
Leading Cross Functional Teams
Product Development
Innovation Development
Product Launches
Consumer Insights
New Product Ideation
Global Brand Development
Brand Communication
Brand Equity
Brand Essence
Strategic Brand Positioning
Business Planning
Launch Strategies
Category Development
Merchandising
Shopper Marketing
Visual Merchandising
Point of Purchase
Digital Strategy
Event Management
Budget Management
P&L Financial Management
People Training
Consumer Insight Generation
Consumer Behavior
Category Insights
Product Innovation
Nielsen Data
IRI
Mintel
Euromonitor
Homescan
Marketing Communications
Management
Budgets
Leading Cross
Cross Functional Team
Strategy
Marketing
Research
Strategic Brand
Leadership
Cross Functional Team Leadership
Brand Strategy
Consumer Insight
Customer Service
Sonja Lee Summary
Sonja Lee, based in New York, NY, US, is currently a Director | Marketing Strategy and Branding Consultant at Independent Marketing Consultant. Sonja Lee brings experience from previous roles at Daymon Worldwide, Kraft Foods, S.Lee Marketing Consulting and Beiersdorf. Sonja Lee holds a Postgraduate in Marketing Management @ Macquarie Graduate School of Management. With a robust skill set that includes Marketing Strategy, Brand Development, Brand Architecture, Digital Marketing, Trade Marketing and more. Sonja Lee has 2 emails and 2 mobile phone numbers on RocketReach.
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