Sonata Marketing - http://sonatamarketing.com Information

We are a small, independent marketing company that exclusively serves the music products industry, and have extremely deep domain knowledge of the MI industry. We have over 15 years of professional marketing experience in retail and in the high-tech industry. This experience includes ownership of millions of dollars worth of marketing campaigns, tradeshows and product launches. Our MI retail domain knowledge and Marketing experience combined with today’s industry tools put us in a unique position. We understand the MI market, feel your pains, and know how to help you grow your business. Never before has our industry needed Omni-channel marketing campaigns to help us grow. Gone are the days of simple yellow pages ads, newspaper ads and word of mouth. We are battling not only competitors from every side – ecommerce, Big-Box, Direct Sales – but we are also competing for the mindshare of our customers the like of which has never been experienced in our industry. If you are a manufacturer or builder I can take your products from Product Development through the Product Launch, including website design, social marketing, email marketing, content marketing, press releases, branding, product positioning, pricing and competitive analysis. Product Marketing is a powerful tool and your business cannot grow without a complete, end-to-end Marketing Strategy. Product representation is also available and this can be tailored to be sales only, or can incorporate a turnkey strategic campaign that may include a full marketing strategy. I can also facilitate sales training in the field, author training videos and materials and service your existing customer base while managing a growth strategy for your products. If you are not located in the USA and need a distribution network, I can help you build this and incorporate the product representation and market strategy for a full MI Retail ‘life-cycle’ for sales in the United States.