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Sona A Location
New York, NY, US
Sona A Work
Director of Thought Leadership Research @ (March 2025 - Present)
Marketing Director @ New York Stock Exchange, an ICE Company (March 2021 - March 2025)
Executive Director @ (November 2019 - March 2021)
Director of Brand Strategy and Development @ (March 2018 - October 2019)
Director, Research and Insights, Brand Collections @ (April 2017 - March 2018)
Director of Research and Strategic Insights @ Vanity Fair (December 2014 - April 2017)
Associate Director of Primary Research @ (June 2011 - October 2014)
Senior Custom Research Manager @ (March 2010 - June 2011)
Custom Research Manager @ (July 2007 - March 2010)
Research Manager @ (January 2007 - June 2007)
Research Manager @ (April 2005 - December 2006)
Assistant Project Director @ (September 2001 - March 2005)
Sona A Education
The New School
Master's (Media Studies)
2006-2009
Connecticut College
Bachelor's degree (Psychology and English)
1997-2001
Sona A Skills
Stakeholder Management
Problem Solving
Campaign Strategy Development
Campaign Execution
Presentation Skills
Oral Communication
Communication
Business Understanding
Summits
Emotional Intelligence
Leadership
Cross-functional Team Leadership
Team Leadership
Interpersonal Communication
Data-driven Decision Making
Creative Industries
Sales and Marketing
Presentations
Client-focused
Brand Marketing
Analytical Skills
Consumer Behavior
Branding & Identity
Brand Awareness
Business-to-Business (B2B)
Marketing
Project Management
Team Management
Product Marketing
Go-to-Market Strategy
Marketing Analytics
Paid Media Advertising
Marketing Campaigns
Key Metrics
Survey Design
Positioning (Marketing)
Marketing Leadership
Focus Groups
Brand Strategy
Advertising Strategy
Market Research
Advertising Research
Consumer Insights
Marketing Strategy
Business Strategy
Strategy Development
Brand Development
Brand Equity
Digital Strategy
Online Advertising
Online Research
New Business Development
Editorial Development
Editorial Strategy
Editorial Direction
Research Project Management
Usability Testing
Mobile Applications
Mobile Devices
Strategy
Digital Marketing
Customer Insight
Analytics
Digital Media
Editorial
Integrated Marketing
Social Media
Social Media Marketing
Sona A Summary
Sona A, based in New York, NY, US, is currently a Director of Thought Leadership Research at Walmart Connect. Sona A brings experience from previous roles at New York Stock Exchange, an ICE Company and Condé Nast. Sona A holds a 2006 - 2009 Master's in Media Studies @ The New School. With a robust skill set that includes Stakeholder Management, Problem Solving, Campaign Strategy Development, Campaign Execution, Presentation Skills and more. Sona A has 2 emails and 2 mobile phone numbers on RocketReach.
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