Founded in 1992, Blue Lagoon Iceland has long been a sustainable destination due to the beneficial powers of its famed geothermal seawater.
Nestled in the heart of an 800-year-old lava field on the Reykjanes Peninsula, and conveniently located between Reykjavik and Iceland’s international airport, Blue Lagoon Iceland is a sustainability-first company encompassing hotels, restaurants, research & development, renowned skin care lines, and a place for wellbeing.
In 2012, the company’s iconic centerpiece – the waters of the Blue Lagoon – was named one of “25 Wonders of the World” by National Geographic, propelling the majestic, healing waters into the upper echelons of global travel destinations.
In 2018, the company continued its evolution with the opening of the Retreat at Blue Lagoon Iceland, the country’s first, five-star spa hotel. Included in Time Magazine’s list of “The World’s 100 Greatest Places,” the Retreat features a 62-suite, award-winning, luxury hotel; a subterranean spa featuring the signature Blue Lagoon Ritual and in-water massage; a mineral-rich, private lagoon; and two new restaurants, including Moss, a Michelin-recommended destination.
Nordic Choice Hotels is now Strawberry.
Welcome to Strawberry – an entry portal to a wide variety of hotels, meetings and conferences, restaurants and spas. Strawberry (formerly Nordic Choice Hotels) is one of the largest hotel companies in the Nordics, with four major hotel chains – Comfort Hotel®, Quality Hotel™, Clarion Hotel® and Clarion Collection® Hotel – as well as over 40 unique independent hotels. Yet, it’s so much more than just hotels. It’s an ecosystem of opportunities and experiences for our guests, members and colleagues.
Who are we?
Over 25 years ago, our journey commenced with one single hotel. Today we count over 17 000 employees and over 225 hotels at more than 100 destinations across the Nordics. Our portfolio contains both well-known chains and unique independent hotels to allow you as a guest to choose among anything ranging from modern low-cost hotels to world renowned luxury resorts. With our amazing colleagues, we have built one of the best and most diversified hotel companies in the Nordics, with a clear vision to push for change and to have room for all.
Energy, Courage and Enthusiasm
Our values are Energy, Courage and Enthusiasm. That’s not just because it sounds cool – it’s a firmly established foundation for how we roll which has been reinforced ever since our founder, Petter A. Stordalen, was awarded the title “Norway’s top strawberry salesman” in 1974 for his energy, courage and enthusiasm. Led by our values, we strive to create an inclusive work environment where everyone can speak up and initiate progress, and backed by the WeCare initiative social and environmental responsibilities are consistently in focus on both internal, local and global levels.
Tjuvholmen (Thief Islet) used to be a haven for smugglers, thieves and scoundrels. Today it is home to THE THIEF, a modern hideaway – right in the middle of downtown Oslo. If anything gets stolen there nowadays, it’s usually us stealing our guests away from their everyday lives.
THE THIEF has filled this retreat with top international art pieces, carefully selected designer furniture, global Nordic cuisine, top quality spa and cosmopolitan bars. ‘Escapees’ are able to enjoy refreshing dips in the sea at the Tjuvholmen beach or stroll off the islet across the footbridge to the bustling Aker Brygge restaurant and business area. Most of our guests come here to get away from it all, and for the relaxing atmosphere of THE THIEF.
A sanctuary has never felt so comfortable and secluded yet connected.
For more information: https://thethief.com/en/the-hotel/
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