Terra Firma drives value creation. Founded by Private Equity pioneer Guy Hands in 1994, Terra Firma has a 30+ year track record of investing in transformational private equity, operational real estate and infrastructure plus. Since establishment, Terra Firma has invested €18 billion in 43 businesses with an aggregate enterprise value of over €52 billion.
Terra Firma means ‘solid ground’. It reflects our consistent and distinctive approach to investment. We buy asset-rich businesses in essential industries that can be transformed through fundamental change in the long term. As such, we invest time, money and expertise into transforming the strategy, operations and finances of the businesses we acquire, recognising that long term success is not achieved purely by focusing on short-term objectives but through dedicated partnership, integrity and tenacity.
Soilworks provides engineered solutions to meet the broad needs of the dust control and soil stabilization industry. Whether the market is commercial, industrial or military, Soilworks has the innovative tools, unmatched technical support, and environmentally friendly technologies to fulfill specific requirements. Soilworks’ performance-driven portfolio of industry-leading products include the Patented U.S. Dept. of Defense Surtac®, Soiltac®, Powdered Soiltac®, Gorilla-Snot® and the newly patented Durasoil®. Soilworks’ international sales network, global distribution centers and integrated customer service provide an ideal platform to satisfy all its customers’ needs. Get to know Soilworks better at www.soilworks.com or call 1-800-545-5420.
Earthsense ( www.earthsense.com) is an applied marketing and research company whose mission is to "make sense of our world to give confidence in the value of going green. It blends market research and database marketing principles to make consumer insights actionable. In addition to creating the Green Confidence Index, Earthsense conducts Eco-Insights semi-annually; it is the largest study to focus on consumers and the environment (30,000 each wave), to help marketers understand and close the gap between green attitudes and behaviors.