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The Instead Softcup is a body-friendly, convenient alternative to tampons and pads. Designed by a woman, Softcup is a flexible menstrual cup worn internally, around the cervix, which collects rather than absorbs menstrual fluid. Women can wear Softcups for up to 12 hours, making it perfect for moms, runners/athletes, college students, women with irregular periods, peri-menopausal women, or any busy woman. It can be worn confidently during any type of activity, including sleeping, swimming, and sports, and even during intercourse for mess-free sex. Unlike tampons, the Softcup doesn't change the body's natural pH balance, contain dioxins, and it's made of a non-irritating, non-absorbent plastic material that isn't linked to toxic shock syndrome (TSS).

Website http://www.softcup.com
Revenue $4 million
Funding $25 million
Employees View employees
Founded 1996
Address 1221 Electric Ave, Venice, California 90291, US
Phone +1 800-467-8323
Industry Personal Health, Health Care, Women's
Competitors The Honey Pot Company, LOLA - mylola.com, The Flex Co., Cora, Ecocup, Playtex Ltd, WUKA, Tampax Incorporated, Sckoon, yOni galleries +8 more (view full list)

Softcup Questions

The Softcup annual revenue was $4 million in 2026.

Softcup is based in Venice, California.

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