Sofia Rodriguez-Sahagun Email & Phone Number
Global Discipline Head of Marketing, Digital Sales, Design and Behavioural Economics @ BBVA
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Sofia Rodriguez-Sahagun Location
- Madrid, ES
Sofia Rodriguez-Sahagun Work
- Global Discipline Head of Marketing, Digital Sales, Design and Behavioural Economics @ (October 2020 - Present)
- Head of Retail Digital Banking @ (April 2018 - September 2020)
- CMO (Marketing and Digital Sales Director) @ (October 2015 - September 2018)
- Member of the Board @ (September 2007 - October 2015)
- Brand and Customer Director @ Vodafone Spain (October 2008 - July 2015)
- Savings Products Managing Director (orange account) and Managing Director Marketing and Communications @ ING DIRECT (May 2006 - October 2008)
- Director of Strategy and Marketing, Spain and Portugal @ IKEA Iberica (October 2002 - May 2006)
- Deputy General Manager, responsible for Strategy and Marketing @ ING DIRECT Spain (September 1998 - January 2000)
- Director of Online Banking and New Distribution Channels and Customers @ Open Bank Grupo Santander SA (November 1993 - September 1998)
- Associate Consultant @ (December 1990 - October 1993)
- Director of Business Division @ (October 1988 - December 1990)
Sofia Rodriguez-Sahagun Education
- The Fellows Program of the International Women’s Forum Foundation
Leadership
2008-2009 - Universidad Pontificia Comillas
Bachelor’s Degree (Law & Business Administration (ICADE E-3))
1979-1985
Sofia Rodriguez-Sahagun Skills
- Change Management
- Digital Marketing
- Mobile Devices
- Business Strategy
- Telecommunications
- Strategy
- Marketing Strategy
- Team Leadership
- Team Management
- Business Development
- Management
- Marketing Communications
- Negotiation
- Online Advertising
- Start-ups
- Business Planning
- Marketing
- Product Marketing
- Microsoft Office
- Leadership
- Start Ups
- Customer Service
- Public Speaking
- Strategic Planning
Sofia Rodriguez-Sahagun Summary
- Sofia Rodriguez-Sahagun, based in Madrid, ES, is currently a Global Discipline Head of Marketing, Digital Sales, Design and Behavioural Economics at BBVA. Sofia Rodriguez-Sahagun brings experience from previous roles at BBVA España, Renta 4 and Vodafone Spain. Sofia Rodriguez-Sahagun holds a 2008 - 2009 Leadership @ The Fellows Program of the International Women’s Forum Foundation. With a robust skill set that includes Change Management, Digital Marketing, Mobile Devices, Business Strategy, Telecommunications and more. Sofia Rodriguez-Sahagun has 3 emails and 1 mobile phone numbers on RocketReach.
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