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Sneaks Up, named for our love for sneakers and a part of Unal Group, is operating as a sports retailer nation-wide. We break the mundane rules and oppose the expectations of traditional retail approach by exploring, innovating and experimenting with the power of basketball that truly rooted in our DNA. In Sneaks Up, it is our mission to lead the marketplace, authenticate and deliver unmatchable experiences that bring innovation and inspiration to every consumer in all touch points. Sharing the same passion with our consumers in proceeding towards their dreams, we feel responsible for enabling them not only in sports but also in culture, arts and life.

Sneaks Up Questions

The Sneaks Up annual revenue was $48.9 million in 2026.

Serkan Nazliben is the VP of Marketing, E-Commerce and Strategic Growth of Sneaks Up.

304 people are employed at Sneaks Up.

Sneaks Up is based in Istanbul, Istanbul.

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