SmartyAds is a global AdTech company founded in 2013, providing programmatic advertising and monetization solutions for media buyers and sellers worldwide. The company works with brands, agencies, and publishers to help them manage digital advertising across channels, devices, and ad formats. SmartyAds’ product ecosystem includes Demand-Side (DSP) and Supply-Side (SSP) platforms built around data-driven decision-making and automated optimization. These solutions enable businesses to streamline advertising operations, improve transparency, and achieve measurable performance results at scale. With a focus on accessibility and ease of use, SmartyAds aims to make programmatic advertising understandable and practical for both experienced market players and companies entering the digital advertising space, combining technology wi Discover our products and solutions: SmartyAds SSP (Supply-Side Platform) is a self-serve platform for publishers designed to help them monetize their ad inventory more efficiently and at scale. It enables publishers to sell impressions through open RTB auctions, private marketplaces, and header bidding within a single, unified system. The platform helps maintain consistently stable fill rates, connects publishers with premium global demand, and ensures a fast, transparent, and reliable monetization process, supported by a dedicated, publisher-focused team of experts. SmartyAds DSP (Demand-Side Platform) is an award-winning self-serve platform for brands and advertising agencies. It allows advertisers to plan, launch, and optimize programmatic campaigns across multiple channels, formats, geographies, and business verticals with full control. The platform supports video, audio, native, display, rich media, mobile in-app, DOOH, as well as CTV and OTT formats, leveraging data-d If you have any inquiries do not hesitate to contact us by e-mail: support@smartyads.com
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The SmartyAds annual revenue was $36.1 million in 2026.
Liz Tokareva is the SVP, In-house Products of SmartyAds.
90 people are employed at SmartyAds.
SmartyAds is based in Wilmington, Delaware.
The NAICS codes for SmartyAds are [541, 54, 5418, 541840, 54184].
The SIC codes for SmartyAds are [731, 73].