Smartodds is a company based in North London which provides statistical research and consulting services about sports. Our team of quantitative analysts develop and implement predictive statistical models for sporting events (primarily football), and we combine the results of this research with reports produced by our team of sports analysts who provide in depth analysis of past and future matches. The data produced by this research is presented to our clients in software and web pages specifically customised for them by our software development team. Our clients then use this information to help make decisions about bets on sporting events.
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Smartodds Questions
The Smartodds annual revenue was $23 million in 2026.
Phil Whall is the CEO of Smartodds.
107 people are employed at Smartodds.
The NAICS codes for Smartodds are [5419, 54, 541, 541910, 54191].
The SIC codes for Smartodds are [873, 87].
Top Smartodds Employees
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35+
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22
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Paul Bayliss
CTO at Smartodds
England, United Kingdom22 -
24
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John Earl
Head of Office and Facilities at Smartodds
United Kingdom1 -
21
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Aaron O
Human Resources Business Partner at Smartodds
United Kingdom -
Giulia Cipd
Head of People at Smartodds
London, GB1 -
Sean McCabe
Tech Lead at Smartodds
London, GB21 -
1
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