SmartNose Information

SmartNose is an international scent marketing company that works for leading brands. Clients are multinational organizations like Unilever, Beiersdorf and Procter & Gamble. The core businesses are campaigns and activations that incorporate scent strategically. This includes: • Fragrance in print (scratch and sniff) • Fragrance experience • Point of Sale materials (e.g. shelf displays) • Taste sampling • (Corporate) fragrance and product development • Scent workshops and educational lectures In addition SmartNose completes project for (public) organizations like the Dutch Railroads (NS) and the police. The main goal is to implement scent strategically in order to increase customer experience, consumer bonding, market value with the focus on ROI (Return on Investment). Activities are strongly based on scientific research data and consumer safety. // SmartNose is een internationaal geur marketing bureau en werkt voor vooraanstaande merken van multinationals, waaronder Unilever, Beiersdorf en P&G. Het hoofddoel is de (multi) zintuiglijke beleving van de consument verbeteren, emotioneel verbinden en marktaandeel te vergroten met het oog op ROI.