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In 2006, Penny Klinedinst opened a small retail store so she could provide her design clients with unique, high quality products. Her first store was 800 square feet; today, it's 8,000 square feet. Simply Perfect and Threads are filled with stunning furniture, textiles, furnishings, accessories, bed and bath items, artwork and clothing. Penny's personal philosophy drives the store's focus on simplicity, balance and beauty (to learn more, visit the Blog.) "There's a card in my closet that I see every day," says Penny. "It reads: 'I will make all things beautiful. This will be my life.' And it is. If I'm not creating, I'm thinking about creating or renewing myself so that I can create more. It could be anything from designing a client's living room to planning a new product line to refinishing a table."

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13 people are employed at Simply Perfect.

Simply Perfect is based in Sioux Falls, South Dakota.

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