SimpleDirect® is an independent Canadian AI lab based in Toronto. We develop AI research, open-weight models, and software under Vinci, with a focus on specialized capabilities, verification, and deployment control. Our releases include model cards, evaluations, limitations, and licensing information so developers and organizations can examine the work and decide where it fits. SimpleDirect began in financial technology in 2019, sunset that business in 2025, and became an AI lab in June 2026. Explore our current models, research, and software on our website.
| Website | https://www.getsimpledirect.com/ |
| Employees | 3 (1 on RocketReach) |
| Founded | 2019 |
| Address | 100 University Ave, Toronto, Ontario M5J 1V6, CA |
| Technologies |
JavaScript
,
HTML
,
Twitter
+9 more
(view full list)
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| Industry | Artificial Intelligence |
| Keywords | Home Improvement Financing, Contractor Financing, Remodeling Loans, Home Renovation Financing, Construction Financing, Home Improvement Loans, Real Estate Financing, Business Financing, Point Of Sale Financing, Affordable Home Improvement, Renovation Loans, Small Business Loans, Payment Solutions, Financial Services For Contractors, Consumer Financing |
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George Pu is the Founder and CEO of SimpleDirect.
1 people are employed at SimpleDirect.
SimpleDirect is based in Toronto, Ontario.
Top SimpleDirect Employees
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George Pu
Founder and CEO at SimpleDirect
Toronto, ON, CA1
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