Simon Shen Email
Managing Director @ iResearch
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Simon Shen Location
- Shanghai, China
Simon Shen Work
- 2016 -now Managing Director @
- 2010 -2016 Research Director @
- 2009 -2010 Senior project director @
- 2005 -2009 Research manager @ Research International
- 2004 -2005 Research Manager @ Sino marketing research
Simon Shen Education
- Xiamen University
Doctor of Philosophy (Ph.D.) (Branding, Brand equity.)
2009-2016 - Xiamen University
Master's Degree (Marketing communication)
2002-2005 - China Agricultural University
Bachelor's Degree (Economics)
1997-2001
Simon Shen Skills
- Branding
- Market segmentation
- Conjoint Analysis
- Marketing Communications
- Customer Insight
- Market Research
- Research
- Consumer Behaviour
- Advertising Research
Simon Shen Summary
- Simon Shen, based in Shanghai, China, is currently a Managing Director at iResearch. Simon Shen brings experience from previous roles at Diagaid, Synovate, Research International and Sino marketing research. Simon Shen holds a 2009 - 2016 Doctor of Philosophy (Ph.D.) in Branding, Brand equity. @ Xiamen University. With a robust skill set that includes Branding, Market segmentation, Conjoint Analysis, Marketing Communications, Customer Insight and more. Simon Shen has 2 emails on RocketReach.
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