Niche is modernizing the way students and families choose their best-fit schools and colleges, and how institutions build their future classes. We believe it shouldn’t be hard to find where you belong, so it’s our mission to make it easy, transparent and free.
Used by over 70 million people annually, Niche is the trusted partner to over 3,000 schools and colleges, helping them to streamline operations, build brand awareness and achieve their enrollment targets.
Our nationally recognized Niche Direct Admissions® program is revolutionizing the college admissions process by enabling colleges to proactively accept qualified students based solely on their Niche Profile, offering real-time acceptance and scholarship opportunities. TIME named Niche Direct Admissions as one of 2024’s Best Inventions.
For over 20 years, Niche has been empowering informed decision-making, and we remain dedicated to improving and simplifying the education journey for all.
We created Design Inc. so we can help established companies and startups design and build beautiful products that are simple and easy to use. We know how hard building a successful product is, we have been there many times pushing product forward with design to help companies innovate and grow. We feel right at home working with founders of a newly funded startup with just a pencil sketch and a dream all the way up to large consumer and enterprise organizations with many stakeholders who are wrestling with complex design challenges.
We are comprised of design leaders and design founders who have helped create some of the most successful apps and web products in the world. Chances are, you’ve used something we’ve designed.