2008 -2011 Vice President, Marketing and Product Development @
1997 -2008 Senior Director, Marketing and Corporate Communications @ Sybase
1993 -1997 Director @ Schwartz Communications
1997 -1997 Corporate Communications Manager @ Pacific Telesis Group
Shirley MacBeth Education
Colby College
BA (English, French)
1989-1993
Shirley MacBeth Skills
Lead Generation
Marketing
Public Relations
Demand Generation
Product Marketing
Go-to-market Strategy
Marketing Strategy
Strategic Partnerships
Marketing Automation
Mobile Devices
Enterprise Software
Competitive Analysis
Strategy
Email Marketing
Analytics
B2B Marketing
Corporate Communications
Customer Relationship Management (CRM)
Leadership
Management
Thought Leadership
SaaS
Product Development
Product Management
Product Launch
Solution Selling
Social Media
Public Speaking
Event Planning
Go to Market Strategy
Strategic Planning
Customer Relationship Management Crm
Customer Relationship Management
Shirley MacBeth Summary
Shirley MacBeth, based in Boston, MA, US, is currently a Chief Marketing Officer at EXL. Shirley MacBeth brings experience from previous roles at Forrester, ACI Worldwide, Yankee Group and Sybase. Shirley MacBeth holds a 1989 - 1993 BA in English, French @ Colby College. With a robust skill set that includes Lead Generation, Marketing, Public Relations, Demand Generation, Product Marketing and more. Shirley MacBeth has 3 emails and 1 mobile phone numbers on RocketReach.
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