ShipShapes Information

ShipShapes by The Calmark Group creates distinctive direct mail designed to be noticed, handled, kept, and acted upon. Our patented and custom formats transform a mailpiece from something recipients simply read into something they can interact with, remove, carry, display, redeem, or retain. The result is a more tangible brand experience with the potential to remain visible long after conventional mail has been discarded. The ShipShapes product family includes ClearCards with snap-off and peel-out components; Top-Notch Cards engineered for interactive applications while qualifying for letter or postcard postage rates; GreenVue® and CLEARvue® translucent formats; customized shapes; clings; peel-off frames; retained components; and select premium metal-based applications. ShipShapes is suited to programs where the format must communicate importance, strengthen perceived value, or give the recipient a reason to engage. Applications include nonprofit fundraising, donor recognition, membership and loyalty programs, renewals, acquisition, retail offers, event access, brand awareness, and high-value promotional campaigns. Now part of The Calmark Group, ShipShapes combines specialty formats with experienced support across creative development, printing, personalization, mail manufacturing, lettershop services, logistics, and postage optimization. When the format matters as much as the message, ShipShapes helps make direct mail difficult to overlook—and worth keeping.