Backed by early-stage VCs and the National Cancer Institute of Health of the NIH, Shade is a spin-off of the Jacobs Technion-Cornell Institute in New York and a Highway1/PCH graduate that is re-inventing the standard of care in dermatology for photosensitive diseases (skin cancer, autoimmune disorders like lupus, etc.). Shade has built a proprietary and differentiable medical-grade wearable ultraviolet sensor that is 10x more accurate than anything else on the market. The sensor connects to the smartphone, enabling a rich interaction with users and unprecedented data collection about the impact of ultraviolet exposure on health. The Shade team is comprised of scientists and engineers with a deep expertise in semiconductors, artificial intelligence, manufacturing, and epidemiology, and is backed by a strong medical advisory board.
| Website | https://www.wearshade.com |
| Revenue | $20.8 million |
| Employees | 37 (10 on RocketReach) |
| Founded | 2014 |
| Technologies |
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| Industry | Semiconductor Manufacturing, Apps, Other Consumer Durables, Software, Application Software, Hardware, Health Care |
| Keywords | Dermatology, Uv Protection, Skin Cancer Prevention, Sun Protective Clothing, Sun Protection, Sun Damage, Sunburn Prevention, Protective Apparel, Melanoma Prevention, Skin Health, Sun Safety, Uvb Protection, Uva Protection, Outdoor Apparel, Skincare, Health Tech |
| Competitors | Sunglass Hut, Oakley, Warby Parker, Maui Jim Sunglasses, Smith Optics, Ray-Ban, TOM FORD, Oliver Peoples, Costa Sunglasses, Persol +40 more (view full list) |
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The Shade annual revenue was $20.8 million in 2026.
Peter Kaplan is the Chief Technology Officer, Data Science of Shade.
10 people are employed at Shade.