Service Physics Information

Service Physics is an operations consulting firm founded by Brian Reece and Steve Crowley, who together scaled Starbucks from a regional chain to 30,000+ locations worldwide. We partner with growth-stage restaurant brands to design and implement systems that scale — applying Lean methodology, continuous improvement, and Toyota Production System principles to make operations predictable, sustainable, and human-centered. We specialize in: → Labor deployment and scheduling optimization → Handoff analysis and workflow redesign → Leadership system design (from shop floor to C-suite) → Operational readiness for growth and expansion We don't sell software. We redesign work. Our mission: Make service work better for people. Reach out to learn how we can help.