Serious Media Information

Serious Fluence is Southeast Asia's leading curated creator partner- connecting brands to the right creators across TikTok, Instagram, YouTube and Facebook to drive measurable business outcomes. We are not an influencer agency. We are a brand growth partner that uses curated creators as a controlled media channel. Since 2018, we've run 300+ campaigns, reached 200M+ people, and generated 800M+ engagements for brands including DBS Bank, IKEA, Nestle, BMW, UOB, AIA, Starbucks, Hasbro, and Singapore Tourism Board. Three things set us apart: 1. *Brief-first* Every campaign starts with the brand's business objective 2. *Curated, not collected* Our 3,300+ creator network is built on audience authenticity, engagement quality, and category expertise 3. *Measurable outcomes, not vanity metrics* Full campaign tracking from reach and CPM to engagement quality and brand lift Our flagship partnership: 6 years with DBS Bank. 100+ campaigns. 1 million+ engagements. Winner — Best Use of Influencers, Loyalty & Engagement Awards. Based in Singapore and Malaysia. Operating across APAC.